How Often Consumers Use Google to Find Local Businesses

From the April 2012 Inc Magazine “Crunching the Numbers” section:

How Often Consumers Use Google to Find Local Businesses

  • Never – 24%
  • A Few Times a Year – 17%
  • Once a Month – 12%
  • 2-3 Times a Month – 16%
  • Every Week – 17%
  • Almost Every Day – 14%

The Sections of a Local Business’s Website That Consumers Find Valuable

  • List of Prices – 65%
  • List of Services – 55%
  • Contact Information – 43%
  • The Physical Address – 42%
  • Driving Directions – 24%
  • Customer Testimonials – 17%
  • Photographs of the Business – 15%
  • Links to the Company’s Social Media Profiles – 5%
Twitter Digg Delicious Stumbleupon Technorati Facebook Email

No comments yet... Be the first to leave a reply!